Purpose Moment

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Leading into Culture Change

Photo Credit: Craig Neal

Photo Credit: Craig Neal


"The key to creating purposeful and lasting relationships is to design the conditions for authentic engagement and trusted connections."


21 years ago CPL (Center for Purposeful Leadership), formerly Heartland, embarked on an experiment to create convening communities and professional leadership environments to consider what was needed to deal with a rapidly changing world. We came to learn that leadership is always an inside game, so each session or meeting integrated personal and professional growth, centered on the power of essential conversation.

The power of essential conversation. With the rise of social media and events around the world, people are making their voices heard. Whether that is through yelling or peaceful conversations, situations can take a wrong turn. However, there are simple practical ways to create environments that support empathy and understanding in even the most toxic situations. CPL harnessed the wisdom of years of listening and learning about how to create safe and generative spaces for the sake of authentic engagement and the highest possible outcome of the group. We developed The Art of Convening methodology as the recipe for these engagements.

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Harnessing the wisdom of the group. For 18 years we convened leadership events with their sole purpose being the creation of a powerful conversation in support of leaders navigating an unknown future. We learned about the purpose of a format built around leadership stories that invoked principles, ethics, and new ideas. We combined these stories with convening practices such as principles of conversation, in-depth Inquiry, active listening and reflection to create an environment to harness the wisdom of the group.

Purposeful and lasting relationships with accountability and trust. The key to creating purposeful and lasting relationships is to design the conditions for authentic engagement and trusted connections. This can occur when the container is set for essential conversation.

The words below reflect the power of purposeful relationships:

"Our organization needed a rapid culture shift and reached out to CPL to help. Twelve of our global leaders engaged in the Art of Convening virtual training enabling them to participate from locations around the world. The seven sessions of teaching, collaborating, and presenting case studies were powerfully engaging, with full and enthusiastic participation. Outcomes include meetings that became more inclusive and collaborative, leading to efficiencies in delivering stated meeting outcomes, cross-functional relationships and renewed alignment to the organization's vision."

-President, Global service organization

At CPL, we are here to help you pave the way towards productive collaboration and purposeful leadership in yourself and organization. Follow us on our LinkedIn page and subscribe to our blog to receive more information on transforming your organization. 


Purpose Moment

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Purpose Moment



Purpose Moment



Introducing the CPL Team!

The seeds planted this spring with the launch of CPL are growing beyond our wildest imagination. For 21 years we've been serving the purpose-driven growth and transformation of leaders and their organizations.

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We've brought together a team of inspired professionals who not only get the opportunities, challenges and disruptive nature of these times, but have the experience and skill to help you navigate into the future.

Allow us to introduce you to our team of consultants, coaches and trainers. We would love to work with you!

With gratitude,

Craig & Patricia Neal


Purpose Moment

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A Purpose Moment

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A Purpose Moment


At The Heart of the Matter

Photo Credit: Craig Neal

Photo Credit: Craig Neal


"Our undertaking to connect with other human beings in a genuine, meaningful way is what authentic engagement is all about."


At the Heart of the Matter

Who I am in relationship with others

By Craig Neal, lead Author of The Art of Convening book

Chapter 1

The place to start when we convene meetings, gatherings, and conversations, is with ourselves. If we are to lead into authentic engagement, it is important to be genuine. Knowing who we are as human beings assists us in bringing this genuineness forward. Additionally, our ability to frame, embody and model authentic engagement is improved when we explore how we will be in relationship with others.

We call this first, central Aspect of the Convening Wheel, At the Heart of the Matter.

The purpose of At the Heart of the Matter is to increase our clarity, confidence and sense of belonging so that, come what may, we are able to “hold” others in the safest, most generative container possible. Although personal and internal, this aspect is a powerful touchstone, and precursor, for thoughtful intention and design of our meetings. Some of the exercises in this book will help us get started, or continue to reveal to ourselves who we are, which increases our ability to stay connected and open to our relationships with others.

Principle:Knowing who I am allows me to be in authentic engagement.

Our undertaking to connect with other human beings in a genuine, meaningful way is what authentic engagement is all about. But unless we are willing to reflect on who we are, we don’t give others something real to connect to. Expecting to authentically engage with others when we don’t know ourselves is like believing we can physically grasp a hologram or lean on the mist; it seems as if there’s something there, but when we try it out, we learn differently.

The journey of self-reflection that we begin or continue with this Aspect of the Convening Wheel provides something solid for us and others to connect to.

Essential Questions:

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Who am I as a human being?

How will I be in relationship with others?

When we have thoroughly explored these questions, the connection of ourselves in relationship to others makes more sense and tends to flow more naturally. When we practice mindful reminders through reflective practices, whatever they may be, we bring ourselves back to our basic humanity.

These are internal reflections. Whether or not we share our discovery with others is not as important as truthfully addressing these questions for ourselves. Our discovery will be At the Heart of the Matter. The Journaling questions and exercises at the end of the chapter will help focus our internal vision in order to explore these questions.

Through this internal inquiry we have the opportunity to experience the core of who we are and how we will be in relationship with others. When we understand the nature of why we desire to be in relationship with others, our gatherings tend to have an integrity that goes beyond the sole reliance on form and technique. This quality allows for the possibility of authentic connection.

Challenge: Staying Connected

Do we choose to open ourselves to relationships or do we choose to close?

In times of high stress, we can be distracted from our connection to who we are. Convening is the art of gathering and “holding” people, in a safe and generative space, for the sake of an authentic engagement that works for all. We consider each gathering an entry into a relationship with others. Staying authentically connected to others is, ultimately, all about being connected to ourselves. If we are not in touch with ourselves and the core of our intent, how can we maintain a genuine connection to other people?

For more on the Art of Convening book go to http://tinyurl.com/y88b8gft


A Purpose Moment

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Art of Convening & BK book sale- 40%- through Sunday

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#CreatingAWorldThatWorksForAll #ArtofConvening

Friends,

Our publisher Berrett-Koehler is offering a 40% discount on our Art of Convening book (and ALL BK books) until this Sunday. Great summer reading and just in time for that big meeting or just having that authentic conversation with a friend or loved one. Order here- http://tinyurl.com/y9ug5zrm

Berrett-Koehler and CPL: Creating a World that Works for All!

Enjoy the summer!

Craig & Patricia


3M’s Cindy Kent on whole person leadership, growth and inclusion in medtech

Edited by Patricia Neal

Edited by Patricia Neal


...and on her Masters in Divinity and meeting Oprah. Truly inspirational.

Cindy was the opening Conversation Starter for Heartland (now CPL's) 20th Anniversary Celebration last October. She continues to amaze us. She spoke with MassDevice.comPublisher Brian Johnson at the DeviceTalks event in Minnesota recently about her skills as a leader, how she ended up as an ordained minister and the importance of inclusion and mentorship in the workplace. And, how she met Oprah!

Here is an example of amazing mentorship: “Cindy, we see a lot of potential in you, so you take the next five years on us, and you go play, and you go work in as many disciplines and fields as you like, and in five years we’re going to come ask you what you want to do for this company, and we expect an answer.” 

Let me know your thoughts. -Patricia


A Purpose Moment


A Purpose Moment

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A Purpose Moment


Interviewing Craig Neal on Leadership

photo credit: AtomikPhotography

photo credit: AtomikPhotography


"I am inspired by people who have gone through enough in their lifetime, a crucible event perhaps, that they are ready to make shifts in their lives."


Edited by Rachel Harris & Sarah Flores

Craig Neal on Leadership, 2017  

Recently, CPL had an opportunity to sit down with Craig Neal, co-founder of Center for Purposeful Leadership (CPL) formerly Heartland Group. Craig Neal celebrates life as a passionate change leader, publishing executive, author, trainer and executive coach to those called to create profound contributions in their life and work. As an executive coach for over 20 years, Craig assists leaders to integrate their inner calling with maximizing their organizational leadership potential. He also founded the Thought Leader Gatherings (TLG), a membership based leadership community which served over 800 companies and 4000 leaders in its 18 consecutive years of convening. The TLG lead to the Art of Convening training series and eventually to the publishing of the Art of Convening book with his wife and partner Patricia in 2011.                                     

Craig's passion for the wilderness and being among men transforming their lives and personal visions led Craig to create the Men's Wilderness Journeys. These "inventure" trips into the pristine Boundary Waters Canoe Area of Northern Minnesota and Canada combine deep inner exploration with wilderness experience and skills training. Insight into his extensive network and thought leadership can be found at Craig Neal’s LinkedIn or http://centerfpl.blogs.com/artofconvening/. Find the interview here:

CPL: What inspired you to co-found Heartland?

CN: 20 years ago, as publisher of Utne Reader, I had access to a plethora of leading-edge information, I saw and experienced a sea-change occurring in the world. It was the mid-90s, the world was getting smaller due to the rise of multinational corporations, personal access to computers and therefore greater flow of vast amounts of information to individuals. As an early subscriber to the Whole Earth Catalog, I was struck by the cover quote “We are as gods and we might as well get good at it.” on the 1st edition in 1970. What that meant to me then and now, is that, as humans, we have a tremendous opportunity to contribute to and shape a different future than the one I was experiencing.

I realized that leaders are the conduit and organizations a delivery system through which a global renaissance could occur. Where there is a shift in consciousness and how we, as leaders, can lead in a way that brings meaning and purpose to those around us. This could contribute to a world that works for all in my lifetime. What a goal! What an outrageous concept!

CPL: What does a world that works for all look like?


"CN: People are engaged in meaningful work, at whatever level that is, have enough to eat, are socially and spiritually nourished. We care about one another’s well-being."


Seeming complex, it is a simple shift in consciousness. From resignation of what is, to the possibility of something bigger and a benefit for all.

So, since leaving Utne and starting CPL, my vision and mission have been to support leaders to awaken their life’s purpose and responsibility, we could be conduits for this new way of thinking and being.

Heartland was formed to serve and support those leaders in transforming themselves and their organizations for the sake of a world that works for all.

CPL: In your varied career, including Publisher of Utne Reader, and then co-founder of Heartland/CPL, you’ve had the opportunity to work with and coach some amazing people spanning many disciplines. Who has inspired or does inspire your leadership?

CN:I am inspired by people who have gone through enough in their lifetime, a crucible event perhaps, that they are ready to make shifts in their lives. There is a humility to when you know you don’t know all the answers, are vulnerable and willing to live with ambiguity, but you are open to possibilities. People who have or are reaffirming their values. Their non-negotiable values.

CPL: As a thought leader and visionary, what captures your attention these days?

CN:I consider myself to be a fellow traveler, just as deeply confounded about what is going on in our world, as anyone else. I AM willing to step forward, to be engaged, accountable and fierce in what I stand for.

We are at an inflection point globally. On the precipice of what Marshall McLuan called a “paradigm shift.” The world, as we know it, is basically in free-fall. The institutions and belief-systems that have carried cultures for so long are under siege.

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What is interesting to me are the people who choose fear and the people who choose life and love. What do we choose? Fear or love? There are definite paths for both; that’s what makes life interesting!

CPL: As co-founder of the Thought Leader Gatherings, then Transformational Leaders Collaboratory, you’ve enjoyed 18 years of coaching leaders into their authentic voice. You have worked with some of the brightest minds in the Twin Cities and Bay Area and beyond. You have developed a thought leadership following. Looking into the future, what are some trends on the horizon?

CN:The role of “high tech vs. high touch”, a cultural dichotomy, that first emerged 30 years ago, is now a global challenge in every form of society. How we navigate the speed at which technology is expanding with the skills of human development may be the ultimate frontier for humanity.

Do we see the world as threatening or nurturing? Do we see ourselves resigned to the status quo or what we know, or are we willing to step outside and beyond to live with courage in a new world, where the boundaries have yet to be set?

The questions of Purposeful Leadership, a purposeful life: Who are we? Why are we here? What are we to do? Are we willing to lead?

Leadership isn’t a thing; it is a state of being. Are we willing to step forward in these times to make a difference? Are we willing to be engaged?

CPL: It takes courage to have a vision and courage to found a company. It also takes courage to lead a group of men into the BWCA! How has courage played a role in your position as company co-founder?

CN: To live each day from a core life’s purpose, with the conviction that I am contributing to the best possible evolution to the unfolding of an unknown future, takes courage. I’ve not always felt acknowledged, and at times have felt either ahead or behind the curve. My ego has often taken a hit.  Having a stake in the ground and acting upon what is in my heart, takes I courage. It’s not necessarily comfortable, but it is what gets me up in the morning.

CPL: What else?

CN: I love to work with leaders and organizations that feel they have tried everything to solve their problems and still wish to keep going into unknown territory. This is when it gets interesting. The stakes are high. That is when people are open to possibility, vulnerable and willing to live with ambiguity. This is the work I love.

To see more of Craig’s leadership work, follow us on LinkedIn and subscribe to our blog.


Help us reach 1000 CPL blog subscribers!

Photo Credit: Craig Neal

Photo Credit: Craig Neal


You might notice something different about us—we have updated our brand, website and blog. We are excited to share our new name, CPL, too.

With the beautiful new blog format, however, we lost our list of subscribers. As our valued readers, we need your help to build our list. Help us reach 1000 by July 1, 2017!

Use the Subscribe box to the right  then follow instructions to verify. We don't want you to miss a post! Many thanks!

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Interview with President of CPL, Patricia Neal, on Leadership

photo credit: AtomikPhotography

photo credit: AtomikPhotography


"I am fascinated by inflection points that are the beginning of a new trend. Looking into the future, what are some trends on the horizon?"


Interviewing Patricia Neal on Leadership

Edited by Rachel Harris and Sarah Flores

CPL had an opportunity to sit down with Patricia Neal, President of the woman-owned Center for Purposeful Leadership (CPL), formerly Heartland Group. Patricia has been coaching and training executives and thought leaders into transformational outcomes for 12 years. She guides leaders in uncovering their authentic leadership and becoming powerfully vulnerable in presenting their transformational journey in a public forum. Leaders who work with Patricia boost their capacity to relate to others, enhance effectiveness for team management and wow audiences with newfound presentation skills. Currently, Patricia is updating her skills via a Conversational Intelligence® for Coaches and Coaching for ROI trainings. Insight into her extensive network and thought leadership can be found at http://centerfpl.blogs.com/

Check out our interview with President of CPL, Patricia Neal, below:

CPL: I understand CPL celebrated its 20th Anniversary with a conference last year. Reflecting on your own business success, who has inspired your leadership?

PN: My husband and partner, of course! Rachel Harris, really runs the place, as she steps forward in her leadership. Our CPL team--fantastic leaders to work with and be inspired by. Then there is Kiki the wonder cat…

I am inspired by leaders who pay attention to whole systems and whole people. Meaning, they hire for the person as a contributor to the whole picture, not just a set of skills. They are contributors to those around them and their communities outside of work. You can tell they are values-driven, inspired-by-life people.

I won't try to list names specifically, because the list numbers in the thousands. I am constantly inspired by the people whose lives intersect with mine.

CPL: As President of a woman-owned business, your to-do list and inboxes are often overflowing. When you have moments to read, what captures your attention these days?

PN: I have a large network of friends and colleagues whom I track because I consider them to be leading-edge thinkers. I watch what they watch. Forbes and HBR regularly catch my eye, but leadership shows up in many non-business settings, so I subscribe to a breadth of online news sources to broaden my perspective. I am fascinated by inflection points that are the beginning of a new trend.

CPL: After 12 years of coaching leaders into their authentic voice, you have worked with some of the brightest minds in the Twin Cities and Bay Area. You have developed a thought leadership following. Looking into the future, what are some trends on the horizon?

PN: Whole-brain, whole-heart leadership: leading to new ways to engage and collaborate for satisfaction and success. Purposeful leadership: Recent research shows that a sense of purpose, not a specific set of characteristics, is the key to successful leadership. Creating thriving cultures: Culture is how people express and define themselves within an organization. Culture defines what is measured. What is measured, matters, but the measurements will change by demand from employees. More than ever, culture will trump strategy. Sustainability: not just of systems and externalities, but of humans inside the systems.


CPL: You are an incredible networker with over 4,000+ connections on LinkedIn. For people starting out in the workplace, what are some of your expert networking tips?

PN: I am voraciously curious about many things. In person, as an introvert, I’ve learned how to take that curiosity and start a conversation. I ask questions. Then, I try to listen, which is crucial.

Online, I follow and connect with people that interest me in their leadership styles and explorations, and I let them know they interest me.

CPL: You recently began running and competing in triathlons. That takes courage! How has courage played a role in your position as company President?

PN:Choosing a big goal does take courage! Acting on it takes even more courage and self-initiative, but I am always looking for ways to challenge myself and grow. It’s easy to do intellectually, but then, 4 years ago I decided to challenge myself physically and entered the YWCA Women’s Sprint Triathlon with 1200 other aspiring women and girls. It creates an annual stretch goal and benchmark. I created my own training plan of little steps that became longer strides. A 1-minute run turned into 5 minutes, then 20, then 3 miles. I grew my biking and swimming skills the same way. Some days I am tired and facing a wall of resistance, but I know I’m not doing it alone. Then the big day comes, the goal is met, the joy is palpable.

Choosing to co-found CPL (then Heartland) 20 years ago took courage. Choosing to step forward as President six years ago took courage. I then realized that learning to run a business is much the same way as training for the triathlon. The big goals get chunked into incremental, doable pieces. But, just like the triathlon, I’m never doing it alone. Collaborating with a great team is key. The team keeps me inspired and on track. We choose to be mutually accountable, which takes courage and perseverance, but brings great joy when we find and rediscover our groove together.  

To see more of Patricia’s leadership work, follow us on our LinkedIn and subscribe to our blog.